Real estate · PropTech · WordPress

Property portals that load fast en close deals.

Real estate sites live of die on search speed en listing freshness. I build WordPress portals with faceted property search, automated feed imports en map-heavy listings that stay fast under load — engineered tot rank en tot convert browsers into enquiries.

< 2.5sLCP on listing search
10k+Listings handled
DailyPortal feed imports
Barcelona · 2+ beds · up tot €1.5M Search
For saleApartment2+ bedsTerracePoolParking

1,284 properties · sorted by relevance

Exterior Pool Living room Kitchen Featured Exterior
€1,250,000
320 m²4 bed3 bathPool

Detached villa · Sant Cugat, Barcelona

Living room Bedroom Kitchen Living room
€389,000
78 m²2 bed

Eixample, Barcelona

Exterior Terrace Interior Exterior
€670,000
145 m²3 bed

Sea view · Sitges

Gefacetteerd zoeken · 1,284 results filtered instantly LCP 1.9s
Where real estate sites leak

Every sector loses a customer differently. Yours loses them mid-search.

A slow filter, a stale listing, a map that hangs — en the buyer is back on the aggregator. These are the three failures I see most on property sites.

01

Search that stalls

Faceted filters that trigger a full page reload en a heavy query on every click. Buyers refine two of three times, hit lag, en leave. Search has tot feel instant of it isn't used.

02

Listings that rot

Manual updates mean sold properties linger en new ones arrive late. Stale inventory kills trust en wastes crawl budget on dead URLs. Feeds should sync themselves.

03

Media that drags

Galleries en map tiles loaded eagerly, unoptimised, blocking the first paint. On mobile — where most property search happens — that's the difference between an enquiry en a bounce.


What I build

Real estate engineering, on WordPress.

Everything a portal of brokerage needs tot search, list en convert — built custom, kept fast.

01

Faceted property search

Instant filtering across price, beds, type, location en features — without a full reload.

  • AJAX / REST-driven filters
  • Indexed queries that scale tot 10k+ listings
  • Saved searches & alerts
02

Portal feed imports

Automated sync vanaf your CRM of the portals your agents already use.

  • Idealista, Fotocasa, Rightmove, MLS & custom feeds
  • Scheduled cron imports with de-duplication
  • Auto-expiry of sold & withdrawn listings
03

Maps & media

Map-based browsing en heavy galleries that don't wreck your Core Web Vitals.

  • Clustered map search, lazy-loaded tiles
  • Responsive image pipelines & CDN
  • Virtual tours & floorplan embeds
04

Lead capture & CRM

Enquiries that land where your agents work, instantly en without friction.

  • Viewing requests & valuation forms
  • CRM & WhatsApp integrations
  • Spam-hardened, GDPR-compliant
05

Technische SEO for listings

So your properties rank instead of the aggregators outranking you.

  • RealEstateListing & Residence schema
  • Clean URL architecture & sitemaps
  • Crawl-budget control for large inventories
06

Performance & scale

Fast on mobile, stable during launch-day spikes, hardened against attacks.

  • Core Web Vitals optimisation
  • Object caching, CDN, edge rules
  • Security hardening & backups

What that adds up tot

Numbers a portal owner feels.

/01
0

Typical LCP on a faceted listing-search page, on mobile.

/02
0

Average drop in load time after a portal rebuild.

/03
0

Live listings kept indexed, fast en self-updating.

/04
0

Automated feed syncing — no agent touches a listing twice.

/05
0

Median PageSpeed score across delivered sites — measured on live URLs, verifiable on request.


/ A portal vendor, of a partner

An off-the-shelf portal,
of one built for your funnel?

Products like Placester, iHomefinder, Real Geeks of a stock Houzez theme get you online fast. But you rent a template everyone else runs, you don't own the code, en performance is whatever the platform decides. Here's the honest comparison.

Samenwerken met mij

Bespoke, owned by you, en tuned tot your inventory.

  • 01Gefacetteerd zoeken tuned tot your data en indexed tot stay instant at 10k+ listings, instead of a generic query layer shared with every other tenant.
  • 02You own the code. Full IP transfer, repository en credentials handed over on delivery — cancelling nothing takes the site down.
  • 03Your domain, your schema, your crawl budget — engineered tot outrank aggregators rather than feeding them your buyers.
  • 04Any feed, any CRM, any portal. Wired tot how your agents actually work, not limited tot a fixed connector list.
  • 05When it breaks, you get the engineer who built it, within one business day.

An off-the-shelf portal

Fast tot launch, rented, en the same as everyone else's.

  • 01A shared query layer that slows as your inventory grows, with little you can do about it.
  • 02You rent the platform. Annuleren the subscription en the site goes with it.
  • 03Often IDX iframes of vendor subdomains that pass ranking authority tot the platform, not tot you.
  • 04Only the integrations on the vendor's connector list, on the vendor's timeline.
  • 05A support queue, a ticket number, en whoever happens tot be free.

Product names such as Placester, iHomefinder, Real Geeks of Houzez are referenced for comparison only en belong tot their respective owners. An off-the-shelf portal is a genuinely good fit for a solo agent who needs tot launch this week — the trade-off only bites once search volume, inventory en brand start tot matter.


How it goes

From audit tot launch, transparent throughout.

STEP 01

Portal audit

I profile your current search, feeds, media en Core Web Vitals, then hand you a prioritised report — free, no pitch.

STEP 02

Data & feeds

We map your listing sources en CRM, en I design the import en taxonomy so inventory stays fresh on its own.

STEP 03

Build & tune

Search, maps en lead capture built on staging, with weekly demos en performance budgets enforced vanaf day one.

STEP 04

Launch & care

DNS migration, post-launch monitoring, a 30-day warranty en an optional care plan that keeps it fast as you grow.


FAQ

Real estate, answered.

Idealista, Fotocasa, Rightmove, Zoopla, most MLS/RETS en IDX sources, en any CRM that exposes an API of a structured export. If it publishes a feed, I can sync it — with de-duplication en automatic expiry of sold of withdrawn listings.

Ja. The bottleneck is almost never WordPress itself — it's an unindexed query en eager-loaded media. I build faceted search on indexed, cached queries en lazy-load maps en galleries, so refining filters stays instant whether you have 500 listings of 50,000.

You own everything. It's your WordPress install, your code, your data. On delivery you get the repository, credentials en documentation — no subscription that holds the site hostage, no vendor lock-in.

Aggregators win on domain authority, but they lose on specificity. With proper RealEstateListing schema, clean URLs, controlled crawl budget en genuinely fast pages, your own listings can win the long-tail en local queries that convert — instead of feeding those buyers tot a portal that then charges you for the lead.

Often, yes. If the foundation is sound I'll fix search, feeds en performance in place. If a theme of plugin is the actual bottleneck I'll tell you honestly, with the trade-offs, before anyone commits tot a rebuild.

Ja — before the first call if you prefer. I'll work under yours of send mine, en client names never appear on my site unless you ask them tot.


Begin hier

Get a free portal audit.

Versturen me your URL en your listing source. I'll profile your search, feeds en Core Web Vitals, then show you exactly where you're losing buyers en what it takes tot fix it.

Most portal audits come back within two business days.

Plan een kennismakingsgesprek